copywriting-hooks

Generates opening hooks and post titles for long-form articles in English or French, spanning blog posts, Substack, Medium, dev.to, LinkedIn long-form, paid newsletters, opinion essays, reported features, and technical deep-dives. It triggers whenever a user asks for a hook, opening, lede, intro, first sentence or paragraph, opener, or the French equivalents such as accroche or phrase d'accroche, including requests to make a flat intro punchier or to rewrite a draft opening, as well as requests for a post title or headline. It deliberately does not trigger for social posts, READMEs or doc first lines, taglines, email subjects, ad copy, landing-page headlines, press releases, SEO meta, fiction openings, talk or video script intros, or body rewrites.

The method rests on a single job for any hook: make the reader want sentence two. That is achieved through five levers: open a gap, break a prediction, drop into a scene, promise a payoff, or borrow weight (authority). Strong hooks usually pull two levers at once, and three guiding principles apply: specific beats abstract every time, the first sentence must force the second, and the technique must match the article type, supported by a type-fit table that maps article types to strong and discouraged hooks.

The defined behavior is to confirm the brief (topic, audience, target language, approximate length, and where it will be published), pick three to four genuinely different hooks from an 18-entry catalog, write two distinct candidates per hook specific to the article, present them in a fixed output format, use ask_user_input_v0 if available, and wait for the user to choose rather than choosing for them. A diversification rule requires at least one intellectual hook, one sensory hook, and one reader-direct hook so the options represent real choice. After the user picks, the skill names what that choice commits the rest of the article to, such as a contrarian hook committing the next paragraphs to defending a non-consensus claim. The skill is user-invocable and MIT-licensed.