brainstorm-experiments-new

The brainstorm-experiments-new skill designs lean startup experiments (pretotypes) to validate a new product concept with minimal effort. It solves the problem of committing resources to unvalidated ideas by creating testable XYZ hypotheses and suggesting low-effort validation methods that measure real behavior instead of opinions. It is intended for validating a new product idea, creating pretotypes, or testing market demand, with the product concept passed via $ARGUMENTS and any provided files (such as market research or landing page mockups) read first.

The skill creates an XYZ Hypothesis in the form "At least X% of Y will do Z," where X% is the share of the target market expected to engage, Y is the specific target market, and Z is how they will engage. It then suggests two to three pretotype experiments from options including a Landing Page (measuring sign-ups or clicks), an Explainer Video (engagement metrics), an Email Campaign (response and click-through rates), a Pre-Order / Waitlist (willingness to pay via skin-in-the-game commitment), and a Concierge / Manual MVP (delivering the service manually to test value). For each experiment it specifies the hypothesis being tested, the method, the metric, and the success threshold. Its key principles come from Alberto Savoia's The Right It: Skin-in-the-Game (test willingness to pay, since real commitment of time, money, or reputation is the only reliable signal), Your Own Data (YODA) over Others' Data (ODP), and measuring actual behavior rather than opinions.

This skill targets product managers, founders, and innovators validating new products. It works through step-by-step reasoning and saves output as markdown if substantial. It is a structured ideation and planning aid grounded in lean startup and pretotyping methodology rather than a tool that runs the experiments itself, and it points to further reading including material from Alberto Savoia, an experiments library, and the Continuous Product Discovery Masterclass.