android-aso
When the user wants to optimize their Google Play Store listing — title, short description, full description, keywords, ratings, or Play Store-specific features. Use when the user mentions "Google Play", "Android", "Play Store", "Play Console", "short description", "full description indexed", "Google Play ASO", or wants Google Play-specific keyword, creative, or ratings strategy. For iOS App Store optimization, see aso-audit and metadata-optimization.
Security Assessment
About android-aso
android-aso is a Google Play Store optimization playbook that positions the assistant as a Play-specific ASO expert. It solves the problem that Play's ranking algorithm differs fundamentally from Apple's App Store — the full description is indexed, there is no hidden keyword field, and ratings are continuous rather than reset per version — so iOS tactics do not translate directly. It complements sibling iOS skills (aso-audit, metadata-optimization) by focusing exclusively on Play mechanics.
The skill lays out the concrete Play rules: character limits and indexing weight for title (30 chars), short description (80 chars), and the indexed 4000-char full description; a structural template for the full description (hook with primary keyword in the first 167 chars, feature bullets, social proof, CTA, keyword-rich closing) with a 3–5x keyword density guideline and anti-stuffing warnings. It covers per-language localization as fresh keyword opportunities, feature-graphic requirements (1024x500), a ratings-recovery strategy built around responding to low reviews and the Play In-App Review API (ReviewManager.requestReviewFlow), native Play Store Experiments A/B testing methodology, and Early Access pre-launch tactics. It also references example keyword-metrics and suggestion API endpoints (an Appeeky keyword tool) and defines structured output formats for a listing draft and a scored ASO audit.
It targets mobile marketers, indie developers, and growth teams working on Android app listings who want Play-specific keyword, creative, and ratings strategy, and it cross-links related skills for reviews, rating prompts, A/B testing, and localization.
FAQ
How is Play ASO different from iOS?
The full 4000-char description is indexed and there is no hidden keyword field, ratings are continuous and never reset, A/B testing is native via Play Store Experiments, and reviews and replies are also indexed.
What does the skill produce?
Structured outputs including a Play Store listing draft (title, short and full description, keyword list) and a scored ASO audit rating each field 1-10 with top-three prioritized improvements.
What information does it need from me?
It asks whether you have Play Console access, your current title and short description, your three most important keywords, and your app category, and checks for an app-marketing-context.md file.
How should I use keywords in the full description?
Target each primary keyword roughly 3-5 times using exact match plus variants, spread naturally with the primary keyword in the first 167 chars above the fold, and never keyword-stuff.
Does it cover ratings and A/B testing?
Yes — it recommends replying to every 1-3 star review, using the Play In-App Review API for prompt timing, and running Play Store Experiments one element at a time for at least 7 days or 1,000 impressions.
Install android-aso
Quick Setup:
- Copy the skill folder to
.claude/skills/ - Claude will automatically detect and use the skill
Repository
eronred/aso-skills