seo-audit
When the user wants to audit, review, or diagnose SEO issues on their site. Also use when the user mentions "SEO audit," "technical SEO," "why am I not ranking," "SEO issues," "on-page SEO," "meta tags review," "SEO health check," "my traffic dropped," "lost rankings," "not showing up in Google," "site isn't ranking," "Google update hit me," "page speed," "core web vitals," "crawl errors," or "indexing issues." Use this even if the user just says something vague like "my SEO is bad" or "help wit
Security Assessment
About seo-audit
The seo-audit skill is designed to help users identify and resolve SEO issues on their websites, improving visibility and performance in search engines. It focuses on diagnosing technical, on-page, and content-related problems that may be preventing a site from ranking effectively. By systematically reviewing crawlability, indexation, site speed, core web vitals, and content optimization, this skill ensures that websites meet best practices for search engine optimization. Users can leverage it to understand why their site may have lost rankings, experienced drops in traffic, or failed to appear in Google search results.
The skill provides a structured audit framework, prioritizing areas that impact SEO most significantly, including crawlability, technical foundations, on-page optimization, content quality, and authority. It offers guidance on analyzing robots.txt, XML sitemaps, site architecture, canonicalization, and indexation issues. While it can flag potential schema markup issues, it highlights the limitations of static HTML fetching tools and recommends using browser-based tools or Google Rich Results Test for accurate detection. The skill also considers performance metrics like site speed and core web vitals to ensure optimal user experience, which indirectly affects search rankings.
Seo-audit is ideal for website owners, SEO professionals, digital marketers, and agencies aiming to improve organic search performance. It is especially useful for users dealing with site migrations, drops in traffic, or specific SEO problems on certain pages. By providing actionable recommendations, it supports informed decision-making to enhance website visibility, align with search engine guidelines, and maintain long-term SEO health. Users who want a full-site review or targeted page audits can benefit from its structured approach and priority-based assessment.
FAQ
How do I start an SEO audit using this skill?
Begin by providing the site context, including the type of website, business goals, priority keywords, and any known issues. The skill will then guide you through a structured audit based on technical, on-page, and content factors.
Can this skill detect schema markup on my site?
Direct detection using static fetching tools like web_fetch or curl is unreliable because many CMS plugins inject JSON-LD via JavaScript. Use a browser tool, Google Rich Results Test, or a Screaming Frog export for accurate schema verification.
Does it support audits for specific pages or only full sites?
It supports both full-site audits and audits for specific pages. You can define the scope based on your needs, including focusing on technical SEO, on-page optimization, or content quality.
What access is needed to perform a complete audit?
Access to tools like Google Search Console or analytics is recommended for accurate indexation, traffic, and coverage analysis, though initial assessments can start with publicly available information.
Are there limitations regarding site size or type?
For large sites, crawl budget considerations such as parameterized URLs, faceted navigation, and infinite scroll handling should be addressed. The skill can guide audits across different site types including SaaS, e-commerce, and blogs.
Install seo-audit
Quick Setup:
- Copy the skill folder to
.claude/skills/ - Claude will automatically detect and use the skill
Repository
coreyhaines31/marketingskills