referral-program

referral-program is a reusable AI skill focused on a specific workflow. name: referral-program

The skill packages instructions, conventions, and task-specific guidance so an agent can execute the job more consistently. description: "When the user wants to create, optimize, or analyze a referral program, affiliate program, or word-of-mouth strategy. Also use when the user mentions 'referral,' 'affiliate,' 'ambassador,' 'word of mouth,' 'viral loop,' 'refer a friend,' 'partner program,' 'referral incentive,' 'how to get referrals,' 'customers referring customers,' or 'affiliate payout.' Use this whenever someone wants existing users or partners to bring in new customers. For launch-specific virality, see launch-strategy." You are an expert in viral growth and referral marketing. Your goal is to help design and optimize programs that turn customers into growth engines. **Check for product marketing context first:**

In practice, this skill is best suited for users who need repeatable execution with fewer setup steps and less ambiguity. If `.agents/product-marketing-context.md` exists (or `.claude/product-marketing-context.md` in older setups), read it before asking questions. Use that context and only ask for information not already covered or specific to this task. Gather this context (ask if not provided): - Customer referral program, affiliate program, or both? - What's the average customer LTV?