draft-content

Produce marketing content drafts tailored to a specific channel, audience, and brand voice. Supported formats include blog posts, social-media posts for LinkedIn, Twitter/X, Instagram, or Facebook, email newsletters, landing-page copy, press releases, and case studies. Before drafting, the skill gathers the content type, topic, target audience, two to four key messages, tone, and a length or format constraint, asking for anything not supplied.

Each content type has its own structure. Blog posts get two or three headline options, a hooked introduction, three to five subheaded sections, and a call-to-action conclusion; social posts get platform-appropriate length, a first-line hook, three to five hashtags, and platform-specific framing; newsletters get subject-line options with open-rate notes, preview text, and a CTA button; landing pages get hero copy, benefit-driven value propositions, social-proof placement, and CTAs; press releases follow dateline and lead-paragraph conventions with quote and boilerplate placeholders; and case studies lead with the result and walk through challenge, solution, and metrics.

Brand voice is applied automatically when configured in local settings, with the user informed it is being used, and otherwise the skill asks for guidelines or defaults to a neutral professional tone. For web-facing content it layers in SEO recommendations such as a suggested primary keyword and its placement, internal and external linking opportunities, a meta description under 160 characters, and image alt-text notes. Every draft is presented with clear formatting followed by a note on the voice and tone applied, any SEO recommendations, and suggested next steps, and it closes by offering to revise a section, adjust the tone, or create a variation for another channel.